Apple Hides Coded Recruitment Message in its Website
One of Apple’s more covert recruitment methods was recently uncovered by the BBC. A cyber security reporter discovered a recruitment message by chance through a cryptic chain of data they were analysing. It was on a series of servers that belong to Apple called Blobstore and read:
“Hey there! You found us… [we’re looking for] a talented engineer to develop a critical infrastructure component”.
Nicely done!
Bletchley Park Uses Puzzles to Recruit
The code breaking efforts of world war two and their resultant victories have long been documented – not least in the Hollywood blockbuster The Imitation Game chronicling the life of Alan Turing, the inventor of the first computer. This recruitment method actually made it into the movie where, in order to recruit the best minds for the war effort, puzzles were published into newspapers for enquiring minds to solve. Those who were successful were then recruited into the famed code breaking inititative.
Chasing Pavements
Perhaps Adele took inspiration for her hit track from firm GCHQ! This clever company spray painted cryptic graffiti of the pavements of UK cities in order to recruit its target candidates.
Simple Problem Solving Leads to Google
A Google engineer got his call up from the tech giant after he searched for a series of programming terms online. This led to the appearance of a mysterious message asking if he was up for a challenge. And after solving a few puzzles he was led to a job with the firm.
Recruitment – particularly online – can take many guises and by no means needs to be restricted to one job ad! By focusing on the skills you are looking to entice to your company you can come up with innovative ways to attract the candidates you seek. This can often be done internally too, saving on cost.
Castle Hill House